Cow Wow: Bottom-of-the-Cereal-Bowl Flavored Milk

Cow Wow comes in Chocolate Chip Cathy and Fruity Trudy

Cow Wow is an organic flavored 1% milk box that captures that intensely flavored milk left at the bottom of the cereal bowl.   While quite sweet (six grams of added cane sugars), the product has nine essential nutrients like calcium, protein and potassium, and is convenient in that it doesn’t require refrigeration; it’s shelf stable for up to one year.   Sold in single servings in two flavors –Chocolate Chip Cathy and Fruity Trudy, the company will soon offer Cow Wow in Peanut Butter Bessie and Cinny Minny.  My five year old niece and other kid testers enjoyed the product although mothers questioned whether adding already sweetened milk to already sweetened cereal wasn’t unnecessary.  The compromise:  add the product to unsweetened cereals, hot or cold, for moderate sweetness or add a splash to yogurt and fresh fruit for a sweeter smoothie.

Check out Cow Wow at www.cowwownow.com.  We were sent a sample of the product for review.

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